We partnered with Mercedes-Benz to create “See Me,” a narrative short film about a father whose demanding work life has left his daughter struggling for his attention. When he finally recognizes the distance growing between them, he’s forced to reconsider what it means to truly be present. Created around Mercedes-Benz’s midsize SUV, the film uses the vehicle as part of the family’s shared world—a space that ultimately helps reconnect father and daughter.

Director: Riley Robbins
Producer: David Alexander